Many Lessons
No matter your position, you will find value in the diverse offerings of the Executive MBA Council Conference.
» Directors' Forum
» Concurrent Sessions
Directors’ Forum
Sunday, Oct. 26, 11:30 a.m.-6 p.m.
Designed for administrative and academic leaders of Executive MBA Programs with five or more years of experience, this half-day session will take place from 11:30 p.m. to 6 p.m., Sunday, Oct. 26, at the University of Chicago Gleacher Center, only two blocks away from the conference hotel site.
The Directors’ Forum will feature a networking lunch and a presentation on social networks from social capital expert Ron Burt, professor at the University of Chicago Graduate School of Business and author of Brokerage and Closure, as well as a panel on corporate partnerships.
Burt will share his work on network analyses to explain the functioning of informal networks and the role of network entrepreneurs who amass social capital, a critical element of business strategy. Increasingly, personal and organizational success depends on understanding and maximizing social capital. Participants will learn more about leveraging their informal relationships.
All participants will receive a copy of Burt’s book, Brokerage and Closure, which explores how the activity of intersecting social worlds, or brokerage, and the tightening of coordination on a closed network, or closure, work together to define social capital.
Panel members will discuss how they have built successful corporate partnership programs that support increased participation and recruitment in their programs.
In addition, participants will work on developing an action plan with ideas and steps that they can apply when they return to their programs. The day will conclude with a cocktail reception.
Don’t miss an opportunity to focus on issues of concern and network with your peers. Register for the Directors’ Forum on the online registration form.
Register soon, since forum size is limited. The cost for the half-day session, which includes lunch and refreshments, is $195 per participant. Be sure to check the appropriate Event Registration box, as well as the payment box.
The draft agenda below offers a brief look at the day’s activities and topics.
Tentative Agenda* – Director’s Forum
Meet in the lobby of the Marriott at 11:15 a.m.
Reception at Gleacher Center
11:30 a.m.–noon
Overview
Donna Blackburn, Assistant Director, Executive MBA Program, University of Alabama
Patty Keegan, Managing Director, Executive MBA Program North America, University of Chicago
1–1:30 p.m.
Social Capital and the Corporate Connection
Ron Burt, Hobart W. Williams Professor of Sociology and Strategy, University of Chicago
1:30–3 p.m.
Break
3–3:30 p.m.
Panel: Building and Maintaining Corporate Relations
Beverly Stewart, Director of Graduate Programs, University of Missouri–Kansas City
Connie Chambers, Alumni and Corporate Relations, University of Alabama
John Cady, Director, Kelly Executive Partners, Indiana University
Facilitated by Jose Luis Alvarez, Professor, Business Policy, ESADE
3:30–5 p.m.
Development of Action Plan
5–5:30 p.m.
Reception
5:30–6 p.m.
*Schedule subject to change
Concurrent Sessions
Concurrent sessions focus on an important goal – offering the kind of practical knowledge that you can take and apply to your program. This year’s conference features concurrent sessions that cover a range of topics.
Monday, Oct. 27
11:30 a.m.-12:30 p.m.
Repeated: 1:45-2:45 p.m.
The International Trip: Site Visit Methodology
Susan Samuelson, Boston University
Phil Sanchez, Baylor University
Struggling to Innovate: How to Cope with Limited Resources and Shrinking Budgets
Aaron Anderson, San Francisco State University
Differentiating the Executive MBA Brand: Current State and Future Opportunities
Amy Cathey, University of Tennessee
Energizing Learning: Preparing Executive MBAs to Lead the Millennial Generation
Gerald Suarez and Nicole Cottrell, University of Maryland
Excommunicating Electricity: Championing Change Despite the Obstacles
Richard Lander, ESIC
Planet EMBA: Innovative Approaches to Sustainability Curricula
Carleen Kerttula, Villanova University, and Rodney Alsup, ASEBUSS
Monday, Oct. 27
3:15-4:15 p.m.
Repeated: 4:30-5:30 p.m.
Branding the Executive MBA to Your Internal Constituencies
Rich Dikeman, Columbia University
Powering One's Personal Brand Identity: A Career Development Model for Executive MBAs
Susan Dearing, UCLA
Creative Campus- Building Your Brand Through Giving Back
Susan West, University of Alabama
Branding, Expanding, and Sustaining a Persian Gulf Partnership
Michael Jay Jedel and Ali Fatemi, DePaul University, and Mohammed Alkhozai, Bahrain Institute of Banking and Finance
Powering the Brand: Emotional Value and Social Capital
Roy Hinton and Karen Hallows, George Mason University
Energizing the Industry Through a Structured Creative Thinking Process
Anthony Mento and Ellen Hoadley, Loyola College in Maryland
Tuesday, Oct. 28
1-2 p.m.
Repeated: 2:30-3:30 p.m.
Models for Offsite Learning: How International Experiences Create Student Value
Ajay Vinze, Arizona State University, William Kooser, University of Chicago, and Danny Szpiro, Cornell University
Branding Equity: One Program or Many
Hugh O'Neill, Christine Ferrell, and Penny Oslund, University of North Carolina–Chapel Hill
Technology Powering the Brand
Michael Aldous and Gamaliel Martinez Munoz, Instituto de Empresa
The Global Economy, Opportunities, and Threats
Demos Vardiabasis, Pepperdine University
International Collaboration for Value-Based Executive MBA Learning: A Case Study Combining Programs in Eastern Europe and U.S.
Michael Salvador, Kennesaw State University, and Marcel Duhaneanu, Bianca Ioan, and Rodney Alsup, ASEBUSS
Using and Adapting the Case Method to Help Executive MBA Students Promote Their Brand
John Worth, University of North Carolina-Chapel Hill
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